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20 Oct 2025
CorporateProduct
With his strong tech background, Robba is set to further strengthen the insurtech’s product offering and user experience…
Read articlePrima kicks off its 2025 Intermediary Network Roadshow across Italy
16 Sept 2025
ItalyCorporateBusiness development
Today marks the first of seven events held by Prima, the tech-driven insurance company, for the agents and brokers withi…
Read articlePrima Spain refreshes the car insurance world, with a new ad starring Matías Prats Jr.
15 Sept 2025
SpainCorporateInnovative
Prima, the insurtech company, has strengthened its commitment to the Spanish car insurance market, with a strategic camp…
Media coverage
What the world’s saying about Prima
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19 Feb 2025
Il Sole 24 Ore
Prima Assicurazioni reaches 1.3 billion in premiumsItalyFinance
The group closes 2024 with a 47% increase compared to the previous year
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31 Jul 2024
Il Sole 24 Ore
Prima, a leap in six months towards the goal of over 1 billion in prizesItalyFinance
The CEO: 'Now we are generating interest; all evaluations are postponed to 2025"
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29 Jun 2024
Milano Finanza
Prima doubles downItalyFinance
The company specialized in online damage insurance aims to collect 1.2 billion in premiums and to double its EBITDA. To achieve this, it is exploring other partnerships in Italy. CEO Ottathycal speaks.
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