Read article
20 Oct 2025
CorporateProduct
With his strong tech background, Robba is set to further strengthen the insurtech’s product offering and user experience…
Read articlePrima kicks off its 2025 Intermediary Network Roadshow across Italy
16 Sept 2025
ItalyCorporateBusiness development
Today marks the first of seven events held by Prima, the tech-driven insurance company, for the agents and brokers withi…
Read articlePrima Spain refreshes the car insurance world, with a new ad starring Matías Prats Jr.
15 Sept 2025
SpainCorporateInnovative
Prima, the insurtech company, has strengthened its commitment to the Spanish car insurance market, with a strategic camp…
Read articlePrima Assicurazioni joins the Axa Group: further strengthening its growth and development trajectory
1 Aug 2025
ItalyCorporateBusiness developmentFinance
Axa will acquire 51% of Prima’s share capital for a consideration of 0.5 billion euros.
George Ottathycal (CEO of Prima…
Read articlePrima celebrates 10 years of growth together with its agents and brokers
11 Jun 2025
ItalyCorporateBusiness development
The insurtech company transformed its annual intermediaries convention into a special anniversary party. The guest list …
Read articlePrima takes the next step in its global expansion and launches a direct sales channel in Spain
3 Jun 2025
SpainCorporateBusiness development
The Italian-founded insurtech company, which only used to sell car insurance in Spain through price comparison websites,…
Read articlePrima invites Milan to celebrate its 10th anniversary
19 May 2025
ItalyBusiness developmentInnovativeCorporate
The tech-driven insurance company is inviting everyone in the city to come together and celebrate a decade of innovation…
Read articlePrima exceeds forecasted growth and profitability for 2024
18 Feb 2025
ItalyUKSpainFinance
The preliminary results for last year confirm Prima's success in the insurance market, as the company prepares to celebr…
Read articlePrima supports Casa Arcobaleno, helping LGBTQ+ young people rejected by their families
5 Dec 2024
ItalyESG
The collaboration confirms Prima’s commitment to promoting inclusion and acceptance, through a series of initiatives org…
